PharmConsultant™
Building brands with targeted communications
Medical Communications, Market Strategy
- An independent contractor providing consulting services in pharmaceutical marketing and medical communications for:
- Pharmaceutical companies
- Pharmaceutical marketing companies
- Medical education agencies
- Publication planning companies
- Pharmaceutical companies
Extensive Medical Training and Experience
- Solid scientific background
o Over 30 years creating medical education materials
o 2 graduate degrees from highly respected medical schools
o 8 years clinical research, preclinical bench research, and clinical laboratory experience
o Extensive knowledge across a broad spectrum of therapeutic areas
Targeted Medical Communications
- Well-crafted writing in multiple platforms for a spectrum of audiences
o Journal articles, meta-analyses and systematic reviews
o Slide kits for podium presentations, advisory board meetings, speaker's bureau presentations
o Meeting abstracts and posters
o Meeting coverage and executive summaries
o Continuing Medical Education needs assessments and program content
o Sales training manuals
Effective Pharmaceutical Marketing Strategy
- Strategic market analyses and support across brand life cycles
o Identification of unique scientific or clinical features that establish a compelling marketing advantage
o Analyses of competitive market environment for drugs in all life cycles: at time of launch and beyond
o Scientific platforms that document support for value propositions
o Publication plans for full penetration of target audiences with key messages
o Identification and management of key thought leaders